As it turns out, I don't have the convergence book, so I figured I make a retro post on a book I missed earlier in the semester. *Sorry*.
To make up for my sins, I'll also post the link to a blog site I'm working my way through which may or may not be pertinent to the class. What it is though is funny (in a very cynical sarcastic sense...so beware).
http://stuffwhitepeoplelike.wordpress.com/full-list-of-stuff-white-people-like/
*********Legitimate blog post starts here**********
The White Hand
In previous blog entries, I have lamented the villification of the white male, and I am not currently retracting that theory of all blame being somewhat unfairly placed on white males as devious individuals out to maintain and strengthen where they can a societal power structure that caters and favours them.
I did agree though with a number of Michelle White's observations. I had never noticed the white hand, in the sense that it was white and didn't need to be. I noticed, for sure, that women were a selling point in many advertisements, but I hadn't notice that many of these commercials also pass along a message of the female as being uninterested and possibly incapable of using technology.
In chapter 1, the "entering in" phenomenon in internet and computer settings, is something I have clearly experienced, especially since I play computer games, I have a complete Yahoo account (Yahoo wallet et al) and I have used and prefer technology that brings me closer to the object on the screen while blurring out the fact that this is somewhat "artificial" or simulated. What I haven't noticed nor can I comprehend, is the extent to which these notions of image and identity she mentions affect me.
Lastly in defense of the white man, I will say though that advertisers are constrained (maybe that's not the right word) by the theory or goal to play to your widest and most affluent audience, otherwise they may stand to not make money. Not that this is actually a good defense, but it does lean to towards there being other motivations apart from maintaining dominance.
Comments