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IS362 Spring 2007 :: Blog :: A Flowchart for the typical process of content analysis research

April 01, 2007

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IS362 Spring 2007 - Evren Eryilmaz

A Flowchart for the typical process of content analysis research

The flowchart in the link below show the steps a researcher follows when conducting a research. The flowchart is not very different than other research methods. It begins with a theory and rationale which is followed by conceptualization, operationalization. However, as Robson stated the important thing in content analysis is that instead of desiging study then collecting data, the researcher starts by finding out what data are available and then identifies a model. 

http://academic.csuohio.edu/kneuendorf/content/resources/flowc.htm

Posted by IS362 Spring 2007 - Evren Eryilmaz

Comments

  1. Thank you for your sharing. I really like this flowchart. It makes concepts of content analysis clearer.

    Sumonta KasemvilasSumonta Kasemvilas on Sunday, 01 April 2007, 21:49 Pacific Daylight Time # |

  2. Evren, I also like the flow chart.  The only thing to consider with secondary data, is the research question.  Researchers, do not get to ask whatever they want.  They have to take into considerations the reasons and must know what was the true purpose.  In that sense, they are limited as to how they can conceptualize and operationalize their definitions, since that has already been done in the original research.  However, they might be able to extend and improve any aspect of it (Action Research!).

    Nimer AlrushiedatNimer on Sunday, 01 April 2007, 23:16 Pacific Daylight Time # |

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