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Home Page > 3 Case - Focus Group Analysis of Online Trust

Design Lesson Plan: Chris Liapis 

Introduction:

 Designing a focus group to facilitate qualitative research on the basis of trust in e-governmental systems.

Background :

Focus groups have been a key qualitative research tool in A{1…n} studies and proven immeasurable in regard to participant response. Focus groups have in many research areas helped explain the ‘why’ in justification of survey responses.

Learning Objective: 

Our learning objective is to understand how focus groups can be used to assess trust in e-governmental systems.

As a means of qualitative research, and on the basis of trust in e-governmental systems, a focus group will be designed based on previous literature and employed as a live case study as follows:

-Literature

-Survey

-Focus Group

-Analysis of Results

Analysis:

A short survey taken after respondents (class) runs through transit exercise. An audio recording of applicants responses. Decoding of audioAnalysis of survey and focus group response

Evaluation and Extension:

n/a

Related Readings:

Horan, Abichandani: EGOVSAT (3)

Mazza: Evaluating Information Visualization Applications with Focus Groups

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