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Home Page > 3 Case - Focus Group Analysis of Online TrustDesign Lesson Plan: Chris Liapis
Introduction:
Designing a focus group to facilitate qualitative research on the basis of trust in e-governmental systems.
Background :
Focus groups have been a key qualitative research tool in A{1…n} studies and proven immeasurable in regard to participant response. Focus groups have in many research areas helped explain the ‘why’ in justification of survey responses.
Learning Objective:
Our learning objective is to understand how focus groups can be used to assess trust in e-governmental systems.
As a means of qualitative research, and on the basis of trust in e-governmental systems, a focus group will be designed based on previous literature and employed as a live case study as follows:
-Literature
-Survey
-Focus Group
-Analysis of Results
Analysis:
A short survey taken after respondents (class) runs through transit exercise. An audio recording of applicants responses. Decoding of audioAnalysis of survey and focus group response
Evaluation and Extension:
n/a
Related Readings:
Horan, Abichandani: EGOVSAT (3)
Mazza: Evaluating Information Visualization Applications with Focus Groups
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